In our next Profile, we speak to Natalie Bishop, key account manager at JPS Limited.
Based in the office in Otley, Natalie has been a member of the team for ten months. In her interview, we find out who her Hollywood celebrity crush is, along with why she loves The White Company’s brochures.
Q. When did you start working with JPS Limited?
A. I joined the JPS team in May 2016.
Q. Briefly describe your role with JPS Limited.
A. My role focuses around co-ordinating the production process, through tasks such as providing print resources and quotes for our clients, identifying any potential cost savings, ensuring excellent print quality and maintaining excellent customer satisfaction.
Q. What’s the one thing you love most about your job and why?
A. The people! I work with the loveliest team at JPS – there has never been a day I haven’t wanted to come to work. It’s such a great place to work, especially because of our wonderful clients and suppliers, and of course the dogs!
Q. What is your biggest career challenge to date?
A. It would probably have to be when I became a print buyer at Damart. I was involved in marketing in depth and dealing with merchandise, which was all new to me at the time but it’s given me a better understanding of the overall process within a retail sector.
Q. Can you explain the stages of printing a catalogue that you are involved in?
A. I’m involved in all of the various stages of print production. It starts with providing costs, sourcing any required special finishes for the brochure, and establishing a print and paper schedule to be issued to the parties involved. Then I act as a liaison between the printer, designer and reproduction team through the production process, before completing press passes, and following all the production to the final stages, which involves co-ordinating the mailing and delivery of the brochures.
Q. What are some features you feel make a fantastic catalogue and why?
A. The quality of the paper and the finish is one of the biggest factors when you pick up the brochure. A tactile feel of the finished product is something that makes a fantastic brochure. A great front cover is another crucial factor. This is the first image the customer is going to see so you want to make the cover a real centrepiece.
Q. What do you do in your spare time?
A. I like to spend time with my partner and friends, drinking bubbles and loving life.
Q. If you were on a desert island, what three things would you take with you?
A. Gerard Butler (or Nigel, my partner, would be just as good), a wine making kit (I’m hoping there are grapes on this island!), and lots of chocolate.
Q. What’s the most rewarding part of your job?
A.My favourite part is being able to offer a customer cost savings, or something more than they expected from the original enquiry. Then seeing the finished production and receiving feedback from the customer… I love being able to help our customers.
Q. What was your first record or CD?
A. It was Raintown by Deacon Blue – back in the 80s!
Q. What has been your career highlight so far?
A. It has to be joining JPS Limited! My previous employer, Polestar, sadly closed, and it was a hard time. But for me thankfully it opened a wonderful opportunity for me to join the JPS team – it’s that old saying “as one door closes, another one opens”.
Q. What’s your favourite fashion brand catalogue and why?
A. The White Company – they supply stylish items for fashion and home. Ilove the impeccable, stylish products, principally in white, but I also love grey, which is also a colour they tend to market towards. It’s not traditional and not cutting edge but it is beautifully designed, simple, and with elegant pieces.
Q. If you could go back to one fashion era, what would it be and why?
A. It would be the 50s, it was an era like no other for spotting future fashion and beauty icons, Marilyn Monroe, Brigitte Bardot and Audrey Hepburn, were the first to showcase new ideas – from the bikini to the IT bag, to Christian Dior’s New Look. My icon Grace Kelly’s outfits were some of the most talked about (and copied) of the decade. The 1950s were, without a doubt, one of my, and fashion’s, favourite decades.
Q. What is your favourite print finish on a catalogue and why?
A. I don’t have one particular favourite, in fact I like them all! But if I had to pick one out it would be a soft touch and matt laminate finish. It gives the catalogue that luxurious, quality finish. Team it with foil …. Very classy!!
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